The latest AI-powered martech news and releases
A new Chrome extension uses AI to identify and hide LinkedIn slop — including the kind written by humans.
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Martech category labels don’t mean anything anymore
Six years of DXP homepage snapshots show how quickly martech vendors change their labels — and how little those labels reveal about the product.
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Bank of America plans to double AI budget next year
The bank’s co-president pointed to “clearly identifiable” gains from AI, as questions swirl around how soon returns on investment will be seen.
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Why Agencies Lose Clients In The First 90 Days (And How To Stop It)
Most client churn happens in the first 90 days, not month six. This phase-by-phase onboarding framework shows agencies how to keep clients engaged and retained.
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How Tecovas uses music for its Western-focused marketing
The clothing brand hopes to communicate an authentic message by linking with rising artists including country brand Chaparelle for its fall denim campaign.